The Meta ad campaign was focused on driving traffic and conversions for the e-commerce store. The campaign delivered a strong performance, evidenced by an overall Click-Through Rate (CTR) of 5.28% across 10 campaigns. This indicates the effectiveness of the ad creatives and targeting strategies implemented during the campaign period.
The campaigns garnered 349 total link clicks.
The cost per click varied, with the most efficient being Rs9.89 and the highest at Rs26.71.
The CTR across all campaigns averaged 5.28%, with the highest performing ad set achieving a CTR of 7.20%.